1. Information We Collect

1.1 Information You Provide Directly

We collect personal information that you voluntarily provide when you:

• Complete contact forms on our website or through third-party platforms
• Subscribe to our newsletters or marketing communications
• Request consultations or information about our business services
• Participate in webinars, workshops, or professional development programs
• Connect with us through LinkedIn lead generation forms or other professional networking platforms
• Submit inquiries through our website, email, or social media channels

This information typically includes:

• Full name and professional title
• Email address and phone number
• Company name, industry, and business information
• LinkedIn profile information and professional background
• Business challenges and consulting requirements
• Communication preferences and marketing consent

1.2 Information Collected Automatically

When you visit our website or interact with our digital content, we automatically collect technical information including:

• IP address and approximate geographic location
• Browser type, version, and operating system
• Device information and screen resolution
• Pages visited, time spent, and navigation patterns
• Referral sources and exit pages
• Cookies and similar tracking technologies

1.3 Information from LinkedIn and Third-Party Sources

We may collect information about you from professional networking platforms and publicly available sources, including:

• LinkedIn Lead Generation: When you submit information through LinkedIn lead generation forms, we receive the data you consent to share, such as your name, email, company, job title, and phone number
• Professional Networks: Public profile information from LinkedIn and other business networking platforms
• Business Directories: Publicly available business contact information and company details
• Referral Partners: Information provided by trusted business partners with your consent

2. How We Use Your Information

We use your personal information for the following legitimate business purposes:

2.1 Service Delivery and Communication

• Providing business consulting and professional development services
• Responding to your inquiries and communication requests
• Scheduling and conducting business consultations
• Delivering newsletters, updates, and educational content
• Sending service-related notifications and important updates

2.2 Business Development and Marketing

• Lead generation and business development activities
• Personalized marketing communications and service offers
• LinkedIn outreach and professional networking
• Content personalization and service recommendations
• Market research and business intelligence analysis

2.3 Website and Service Improvement

• Analyzing website usage patterns and user behavior
• Improving our services and enhancing user experience
• Technical maintenance and security monitoring
• Performance optimization and troubleshooting

3. Legal Basis for Processing

We process your personal information based on the following legal grounds:

Processing Activity	Legal Basis
Service delivery and contract fulfillment	Contract performance
Marketing communications (with consent)	Consent
Lead generation and business development	Legitimate interests
Website analytics and improvement	Legitimate interests
Legal compliance and record keeping	Legal obligation

4. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information. We may share your information only in these limited circumstances:

4.1 Service Providers

We work with trusted third-party service providers who assist us in:

• Email marketing and communication platforms (e.g., Mailchimp, HubSpot)
• Customer relationship management (CRM) systems
• Website hosting and technical infrastructure
• Analytics and performance monitoring tools (e.g., Google Analytics)
• Payment processing and financial services

4.2 Legal Requirements and Business Transfers

• When required by law, legal process, or government requests
• To protect our rights, property, or safety, or that of others
• In connection with business transfers, mergers, or acquisitions

5. Data Retention

We retain your personal information based on the following guidelines:

• Active clients: Duration of business relationship plus 7 years for legal compliance
• Prospects and leads: Up to 3 years from last interaction, unless consent is withdrawn
• Newsletter subscribers: Until unsubscription or account deletion
• Website analytics: Up to 26 months for Google Analytics data
• Marketing communications: Until consent is withdrawn or opt-out is requested

6. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

6.1 Universal Rights

• Access: Request a copy of your personal information
• Rectification: Request correction of inaccurate information
• Erasure: Request deletion of your personal information
• Portability: Request transfer of your data in a structured format
• Restriction: Request limitation of processing
• Objection: Object to processing for direct marketing

6.2 Marketing Communications

You can opt out of marketing communications by:

• Clicking “unsubscribe” links in our emails
• Contacting us directly using the information below
• Updating preferences in your account settings

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience:

Types of Cookies We Use:

• Essential Cookies: Necessary for website functionality
• Analytics Cookies: Help us understand website usage (Google Analytics)
• Marketing Cookies: Enable targeted advertising and campaign tracking
• Functionality Cookies: Remember your preferences and settings

You can control cookie settings through your browser preferences, though some website functionality may be affected.

8. Data Security

We implement comprehensive security measures to protect your information:

• SSL encryption for all data transmission
• Secure hosting infrastructure with regular security updates
• Access controls and multi-factor authentication
• Regular security assessments and monitoring
• Employee training on data protection practices
• Incident response procedures for potential breaches

9. International Data Transfers

Your information may be processed in countries other than your residence. We ensure appropriate safeguards through:

• Adequacy decisions by relevant data protection authorities
• Standard contractual clauses approved by the European Commission
• Certification schemes and binding corporate rules

10. Children’s Privacy

Our services are intended for business professionals and are not directed to individuals under 18. We do not knowingly collect personal information from children under 18.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically. When we make significant changes, we will:

• Post the updated policy on our website
• Update the “Last Updated” date
• Notify subscribers via email for material changes
• Provide prominent notice on our website

12. Contact Information

13. Jurisdiction-Specific Rights

13.1 European Union (GDPR)

EU residents have additional rights under GDPR, including the right to lodge complaints with supervisory authorities.

13.2 California (CCPA/CPRA)

California residents have specific rights under the California Consumer Privacy Act, including rights to know, delete, and opt-out of personal information sales.